The Professor of São Paulo School of Business Administration (FGV/EAESP), Tales Andreassi, gave tips for Brazilian business owners with low sales in the period preceding the carnival, between January and February, in the newspaper Folha de São Paulo.According to Tales, the first measure is to plan and save a portion of the revenues of the months of higher sales to cover the negative results of the beginning of the year. Then, one should think about restructuring the company, firing inefficient employees and investing in the training of those with good potential. Encourage some of them to take a vacation at this time is another possibility.Moreover, entrepreneurs can think of innovation. The professor also recommends attending international fairs since January and February are not holidaying months, in the Northern hemisphere. For him, it is a good opportunity for new contacts.Finally, Tales also recommends business owners take advantage of the low turnover and take a vacation. If you have good employees, they will know how to solve the few problems that show up during this time of the year as well as you do, he concluded.