In this workshop we will study how many startups like Uber, Airbnb, iFood and others began to understand how to select a problem that is important enough to replicate the entrepreneurial journey of these startups to create their own bil...

Psiconomia is the area that combines the study of economics and psychology and focuses on human experience in professional and business life contexts.

Professor Samy Dana has been invited to talk about this topic.

Dana is...