Doing Business in Brazil brings multinational executives to Rio

08 November 2012

From October 22-26, FGV Online and EBAPE held the second edition of the workshop Doing Business in Brazil for students in the Global MBA, of Manchester Business School, in the UK.In this edition students from China, Singapore, UK, Egypt, Canada, USA, India, Lebanon, France, Nigeria, Malaysia, Russia, the Philippines and Brunei were welcomed. Most are senior managers from companies such as Intel, Nokia, Shell, Pepsico, Swissair, Sanofi, Royal Bank of Canada, Schlumberger, Hewlett Packard, among others.Coordinated by Professor Istvan Kasznar, the aim of the workshop was to discuss the business environment in Brazil, such as the reality and prospects of the Brazilian economy, the banking and financial system, the legal environment, the direct investment in Brazil, among others, conducted by EBAPE academics who are experts in their fields of expertise.The students visited companies and institutions such as VALE, Dannemann Siemsen, the Brazilian Volleyball Confederation and the Legislative Assembly of Rio de Janeiro. There was also a guided tour to the Sugar Loaf and a dinner at the barbecue restaurant Estrela do Sul.The five days of workshop were excellent. The lectures of the professors were fantastic, and most important, very frank, providing real data, both positive and negative, to the students, said Desmond Chong, general manager of Sinaju Marine Services PTE LTD from Singapore.It was a wonderful workshop. So far, the best of all since I joined the Manchester Business School, said Nicolas Atalor, Head of Global Market Operations of Stanbic IBTC Bank Plc of Nigeria.The result of the experience is that the course Doing Business in Brazil has already a waiting list for the upcoming groups. The demand for the course is an evidence that Brazil is definitely on the agenda of executives and entrepreneurs from around the world. Last year we had 20 students. This year, we had to limit the registration to 30 students and place several others on a waiting list. We differentiate ourselves not only by teaching, but also by the hospitality and organization. The students do not expect an organization so well put together in Brazil. But that is the seal of FGV, said Murilo Carrazedo, of FGV Online, responsible for the partnership with the British school. Manchester Business School, which occupies the 31st position in the ranking of MBAs and the 1st in the Golden ranking of Business Administration in the British newspaper Financial Times, offers its Executive MBA course, the Global MBA, in seven centers worldwide. Brazil is the most recent center of MBS, which chose FGV as a partner to launch the Global MBA course around here. 


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