Free course addresses the applicability of Balanced Scorecard to measure results
One of the most widespread and used methods in the corporate world to measure results, the Balanced Scorecard (BSC) was developed at Harvard Business School (HBS) by professors Robert Kaplan and David Norton in 1992. Its implementation is the subject of a free course offered by FGV Online.
The course is five hours long and focuses on the applicability of the method, whose purpose is to align strategic planning and operational activities within corporations. Based on indicators that shed light on current and future success factors, the BSC allows executives to channel energy, skill, and knowledge to achieve long-term goals. By the end of the course, students will be assessed and may receive a personal certificate with a statement from Fundação Getulio Vargas.
The program is jointly developed by professors Fernando Antonio Ribeiro Serra (PhD in Metallurgical Engineering from PUC-RJ, working as manager in companies in the industry), Maria Candida Sotelino Torres (Master’s in Operational Research from IME and business consultant in the fields of business and people management), and Alexandre Pavan Torres (PhD in Organizational Intelligence from UFSC and author of books on strategic administration).
Fundação Getulio Vargas is the first Brazilian institution to become a member of the OEC-Open Education Consortium – a consortium of educational institutions from different countries that offers online content and teaching materials free of charge. Go to the website to register for the free ‘Balanced Scorecard’ course, available in Portuguese.
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