Marketing for small and medium-sized enterprises is theme of GVcenn lecture

On September 12, São Paulo School of Business Administration's Center for Entrepreneurship and New Business (GVcenn) will hold the 2nd Edition of the workshop Marketing Strategy for SME's.The lecture will be given by the Continuing Education Program (PEC-FGV) professor, Ana Fontes, who will discuss topics such as marketing for small entrepreneurs, market research and metrics for evaluation of actions.The event will take place in São Paulo and those interested shall register here. (Page in Portuguese)For more information, please visit the website. (Page in Portuguese)