Fundação Getulio Vargas will hold the Executive Education Forum – Digital Edition between August 25 and September 17. It is a series of webinars addressing topics in various areas of knowledge. The first subject to be discussed, on Tuesday, August 25, at 6 pm, will be “Artificial Intelligence and Marketing.”

As machines are trained to “think,” many tasks that used to require human intelligence are becoming automated through artificial intelligence. In this context, the speakers will explore AI’s impact on everyday life and the need for marketing professionals to adapt, while showing ways in which leaders can change the nature of their activities in the light of the development of AI and human potential.

The talks will be given by André Miceli, the coordinator of FGV’s MBA in Digital Marketing and Business Intelligence; and Rafael Coimbra, a professor who lectures for this course.

For more information and to sign up, click here.

Here are the topics of the next Executive Education Forum webinars:

• August 27 – Strategic Agility and Greater Productivity in Project Management to Obtain Competitive Advantages During and After COVID-19
• September 1 – What Is the Future of Work?
• September 3 – Contemporary Challenges of Sales Professionals
• September 8 – Risk Management in Times of Uncertainty
• September 15 – Innovation in Services
• September 9 – The New Normal: Reviewing Business and Career Strategies